INTRODUCING THE ONLY TRUE
CROSS-SCREEN AUDIENCE ASSOCIATION PLATFORM
Today’s consumers switch seamlessly between devices throughout the day, depending on time, location and activity. BlueCava enables you to operate the same way.
Our Audience Association Platform maps all the screens, consumers, and households in the online universe, establishing connections and making it easy to analyze and reach the high-value targets that matter to you on every screen. Learn More »
READYBecome equipped to handle constantly changing cross-screen IDs from multiple vendors and platforms.
- Persistent & accurate cross-screen IDs
- ID management, independent of cookies
- Correlation to transactable IDs
AIMBuild ONE cross-screen audience - instead of mobile, desktop and tablet audiences.
- Association: Screens > Consumers > Households
- Leverage desktop data to your mobile audience
- Add new audience members based on profiles
FIREDeliver, optimize and measure cross-screen campaigns using your existing vendors.
- Desktop to mobile targeting & retargeting
- Cross-screen frequency capping
- Multi-device conversion metrics
- Sequential targeting